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4) Crowdsourcing the practice: can solo & small firms unite via technology to be bigger than big law?
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Summary
SMLs (small to mid law practices) currently account for 80% of attorneys, 55/60% of revenue and over 90% of legal matters. However, for too long, technology creators, marketers and small firms themselves treat SMLs like little big firms. We need new business models. The practice of the law has never been competitive and has always been collaborative (whether through big firm conference rooms or bar associations or email listservs). There are collaborative...